Sutu has spent the last decade helping companies Sony and Google bring their ideas to life. Now he’s bringing his work to the blockchain.
LTD.INC is using NFC chips and blockchain technology to change the way people collect and experience physical and digital goods. CEO Daryl Kelly explains how.
From Big Tech boardrooms to podcasts and tweets, the metaverse hype is everywhere. However, as with many emerging technologies, the excitement around the expected future impact often outshines its actual readiness for mainstream adoption.But even among all the hoopla, it's foolish to dismiss Web3 and the metaverse completely. Within the next decade, emerging technologies might change…
Once worn solely for sport, sneakers and the surrounding culture has grown into a global phenomenon, with sneakerheads spending billions of dollars a year on the latest releases. Today, sneakers are more than just a fashion item – they are a reflection of our personal style, status, and values.As such, the global sneaker market…
Eight months after the Adidas collaboration marking his intial foray into digital fashion, Web3 investor and admit0001 creator, gmoney, is pushing the boundaries yet again. This time, it's with his own label: 9dcc.According to the official 9dcc site, the brand is built for innovators, change-makers, and disruptors and derives its name from the…
Tommy Hilfiger has partnered with leading digital avatar creator Ready Player Me to launch a collection of physical and digital garments.
After a long hiatus from major brand deals, virtual influencer Miquela is back. First created in 2016 by Brud Labs, Miquela (formerly known as Lil Miquela) garnered the attention of technologists, creatives, and fashion brands alike. After taking over Prada's Instagram account in 2018 and fronting a Calvin Klein campaign with Bella Hadid the year…
Alterrage is the first DAO-led fashion label founded in August of 2021 which focus on IRL (In Real Life), ORL (On Real Life/AR), and LTL (Larger Than Life/Metaverse) garments.To celebrate the launch of the first Alterrage “Larger Than Life” Edition, this week Alterrage is launching two events this Friday, June 17, in collaboration with three major…
An interview with Rachel Silk, Senior Project Manager of AR/Metaverse Marketing at eyekandy.
An interview with the founder of Permian, the first one-of-one luxury phygital sneaker brand.