Gmoney’s Web3 Fashion House ‘9dcc’ Launches ITERATION-01

Eight months after the Adidas collaboration marking his intial foray into digital fashion, Web3 investor and admit0001 creator, gmoney, is pushing the boundaries yet again. This time, it's with his own label: 9dcc.According to the official 9dcc site, the brand is built for innovators, change-makers, and disruptors and derives its name from the…

ByRandy GinsburgAugust 24, 20220Comments

Digital Fashion News

Tommy Hilfiger Partners with Ready Player Me to Launch Digital Apparel for Metaverse

Tommy Hilfiger has partnered with leading digital avatar creator Ready Player Me to launch a collection of physical and digital garments.

ByRandy GinsburgAugust 22, 20220Comments

Digital Fashion Fashion

Virtual Influencer Miquela Signs Partnership with Pacsun

After a long hiatus from major brand deals, virtual influencer Miquela is back. First created in 2016 by Brud Labs, Miquela (formerly known as Lil Miquela) garnered the attention of technologists, creatives, and fashion brands alike. After taking over Prada's Instagram account in 2018 and fronting a Calvin Klein campaign with Bella Hadid the year…

ByRandy GinsburgAugust 14, 20220Comments

Digital Fashion

ALTERRAGE Enters The Decentraland Metaverse

Alterrage is the first DAO-led fashion label founded in August of 2021 which focus on IRL (In Real Life), ORL (On Real Life/AR), and LTL (Larger Than Life/Metaverse) garments.To celebrate the launch of the first Alterrage “Larger Than Life” Edition, this week Alterrage is launching two events this Friday, June 17, in collaboration with three major…

ByRandy GinsburgJune 17, 20220Comments